Effective marketing automation can be a tricky blend of art and science. In this series of "marketing challenges" we race the clock to demonstrate just how quickly marketers can tap into the power of marketing automation.
This first challenge is all about targeting and segmentation. Create a target list using contact and behavior data – all in 90 seconds.
This video challenges you to create a rich looking email with dynamic content in 90 seconds flat.
This scenario challenges you to create a professional looking landing page complete with registration form, social components and social sign-on. Oh yeah, and do it all in 90 seconds.
This challenge has the marketer designing a campaign from scratch, complete with a list, emails, landing pages and forms - all in 90 seconds.